DataFortress

DataFortress Instant Data“Instant Data”, full system backup with one click, local storage options – read how DataFortress’s new features give you a competitive edge!

We pride ourselves on backing the newer, more agile players in the industry, and when we launched our DataFortress MSP solution (you might have seen the data sheet and the infographic) we knew we’d come upon a cloud solution that would give service providers some enviable differentiators in the backup and security space.

But DataFortress is now an even more tempting proposition for service providers, thanks to a raft of new features that really mark it out from the competition.

Here’s a quick overview of its latest and greatest differentiators.

Killer new DataFortress features (1): Instant Data

Recovery Time Objective (RTO) is a critical measure of backup resilience, but whilst customers are waiting for the backup and recovery data to build, they can’t access it. Inevitably, then, RTO starts from an already delayed position.

But DataFortress’s new Instant Data enables the customer to spin up a virtual SQL backup server that can both stream the backup and recovery data, and enable the customer to access and use it, as it builds – without having to wait for it to download.

Result: recovery starts more quickly, delivering much-improved RTO.

InstantData
Instant Data – customers get to their critical backup data without having to wait for it all to download.

Killer new DataFortress features (2): Full System Backup

Imagine that customers could simply click a button and all their data (files, folders, and images) could be backed up from all target machines (endpoints, servers, and everything in between). That’s DataFortress’s new Full System Backup feature.

The data is saved to a file that can then be run on a virtual machine, so that the business can always rapidly recover the very latest version of its backup data – with no reliance on hardware that might itself have fallen victim to whatever caused the need for recovery in the first place!

sliding button
This sliding button (top left) backs up everything, immediately. End of.

Killer new DataFortress features (3): Local Backup

The cloud might invite misty-eyed wonder, but the reality is it’s not bullet-proof. ISPs can experience interruption and bandwidth can be flakey. A hybrid approach would seem to be the path of least risk for many backup users -  and this is exactly what DataFortress’s Local Backup now offers.

As the name implies, it enables backup onto local storage media, so that there is always an accessible in-house fallback for customers when internet access has temporarily disappeared into the ether.

For companies who have an established physical backup routine, of course, (for example, storing tapes in secure offsite locations), Local Backup can also slot neatly into existing arrangements.

Local backup
Local backup adds “belt and braces” contingency to cloud services

Killer new DataFortress features (4): Legacy account conversion

Industry analyst Forrester has reported that 60% of businesses have said improving disaster recovery capabilities is a high or critical priority.

For many established companies, particularly those with strict compliance requirements, this means there is likely to be a whole mass of legacy backup accounts that need to be brought into the fold when a new solution is deployed.

Here, too, DataFortress has seized the initiative, making it possible for legacy data to be converted into modern formats and standards, and (to support this process) enabling old SE (Server Edition) accounts to be upgraded to new and improved ESE (Enterprise Server Edition) accounts and agents.

No longer is the past something that prevents backup and recovery service providers from making a sale in the present!

Legacy account conversion
Yesterday’s backup accounts brought bang up to date..

DataFortress: more killer features to come?

It seems certain that developments like GDPR are set to drive a new focus on data, how it’s managed, and how its value is protected, and DataFortress’s solutions certainly serve these objectives.

And, as we’ve mentioned in a previous post, this GDPR-fuelled market is potentially worth several billion to vendors and the various partners (resellers, MSPs, distributors) who work with them.

In the light of this – and given DataFortress’s past history of innovation – we can’t see it falling behind on features any time soon.

Watch this space...

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Here’s the terrifying truth: according to industry analysts Gartner Group, in this recent article, only 35% of small and medium businesses have data backup in place for disaster recovery (DR) - and 70% of them do not believe that their backup and DR operations are well planned!

So that’s 65% of SMBs just waiting, apparently, for IT channel partners to sweep in with a convincing new backup or DR solution, and swathes more of them looking to the channel to help them either replace or improve the solutions they are already using.

Only it’s not quite that simple. Firstly, there is a fast-changing regulatory environment, which is outpacing many of the DR and backup solutions available.

Secondly, end-users are clamouring for unprecedented ease of use. Forget complex on-premise applications that suck up admin resource; in Gartner’s words, today’s business users want one simple data backup solution that meets all their RPO (Recovery Point Objective) and RTO (Recovery Time Objective) requirements.

A big ask?

Backup and recovery challenges: is MSP the panacea?

On the face of it, backup and DR services delivered in an MSP model would seem to be a great fit for these eager but choosy end-users.

Rapid to set up (often within an hour or two), easily scalable (so the service builds margin and profitability for the channel partner as it grows), the MSP approach also removes complexity from the mix, smoothly delivering viable alternatives to partners whose long-standing offerings have too limited a scope for their business today.

And as the MSP model is naturally compatible with the cloud, it helps get the thorny mechanics of backup and recovery off hard-pressed IT managers’ desks, slashing on-premise risk and admin overheads.

But beware - there are dizzyingly stringent forces at work in the background, potentially challenging many MSP backup and DR solutions’ licence to operate. EU data protection directives are now being reworked and will become regulations – that is, they will assume uniform force of law across the 28 signatory countries – by 2017.

Make no mistake, for MSPs and other service providers, these changes are a big deal. They make MSPs, as data processors, explicitly responsible for breaches in any data they have “touched.”.

Fines may be as high as €100m or 5% of global revenue (whichever is higher), in stark contrast to the current UK limit of £500,000!

 

Backup & DR: the MSP proof points

Clearly, the data regulators are upping the ante, so here’s how to ask questions that will help to identify the MSP backup and DR solutions that can be profitably delivered in this newly draconian environment - without engendering insane levels of legal and reputational risk!

1) Data centre - citadel or sitting duck? Firstly, Is the data all in one centre, or is it mirrored between different sites so that data can instantly fail over to another centre in the case of an outage? Is the data centre elsewhere in the EU, or in the UK, where it’s ultimately more manageable?

At the very least, the data centre should be ISO 27001-certified. But additionally, consider what physical security there is on site, and how long the generator fuel will keep the centre online in the event of a power failure.

(If all this seems like nitpicking, remember that €100 million fine for the consequences of getting it wrong…)

2) Speed, frequency, and data volume – Some 80% of businesses experience a shutdown if they can’t get to their data.

 Yet the fact is that, often, when backup software is tested against large, complex data sets that emulate those of a real-world production system, the time it takes for the backup to complete  - despite even the most ample computing, I/O and bandwidth resources – does not fit within the required backup window.

And that window is shrinking. Indeed, as Information Age recently put it, “with today’s expectation that services will be available around the clock, every day of the week and with an increasing data volume, the back-up window is constantly being squeezed… more than ever before.”

This raises another pertinent point. When uploading of data is not an option, due to bandwidth constraints, can large data sets be “seeded” to the solution provider instead? And will this attract extra fees that will eat into partners’ margins?

Likewise, does the solution make it possible for the partner or end-user to instantly access large amounts of data without the prior need to download it in its entirety? The most powerful MSP backup solutions use clever technology to eliminate this latter bottleneck.

3) Security – In a multi-tenant cloud MSP environment, global encryption keys and space-saving deduplication (each of which can be used to unlock customer-confidential data) should frighten partners and their end-users alike!

 Partners need to be sure that their solution providers’ offerings use both source-side and global deduplication. This makes the data tamper-proof by ensuring that each customer’s unique encryption key remains valid only for their own data set, whilst intelligently managing the shared data pool as it changes.

Finally, solution providers should use the latest, government-standard 256-bit AES GCM encryption technology, both for data in transit and at rest.

Settle for nothing less!

4) Cost, effort, and complexity – Managing hundreds of DR and backup end-users manually does not scale, invites security errors and, ultimately destroys margins. Partners need to quiz solution providers about whether they offer integrations that simplify customer and technical management, including remote monitoring (RMM) and “single pane of glass” operating consoles.

Likewise, when things do go wrong, where is the support coming from? Chasing it down across continents and timezones is stressful, time-consuming, and, therefore, expensive. Prefer a service provider that offers UK-based support, 24/7.

 

The size of the MSP backup/DR opportunity

So with regulations stricter, but end-user expectations higher, than ever before, is there still money to be made from managing the provision of a MSP backup and DR service?

The answer seems to be a resounding “Yes”! Analyst MarketsandMarkets, for example, predicts global growth in the DR service market from $1.42 billion last year to $11.92 billion by 2020, a compound annual growth rate of 52.9%.

But, like everything else in business, it’s about backing the right horse - so choose your tipster wisely.

Powered by Attix5 200x51Until recently the Storage Platform was not supported on Windows Server 2012 R2 due to a Microsoft issue which caused the SP to crash.

Microsoft has recently addressed the issue and the the V7 Sailfish R2 Storage Platform is now supported on Windows Server 2012 R2, providing that the recommended update rollup 2919394 from Microsoft has been installed.

For new Windows Server 2012 R2 installations we recommend obtaining the latest Windows Server 2012 R2 ISO which includes this update rollup.

More infomation is available at the Microsoft Support website for more information.